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Google launches online payment service |
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June 29, 2006

Google has today launched its foray into the world online
payment processing with Google Checkout. This is considered by
many to be a rival to the payment giant PayPal, owned by eBay.
This service is currently only available to U.S. residents.
Google has created the service in a similar way to PayPal. There
are two types of Google Checkout account, Buyer and Seller. Only
a Seller account can receive payments through the service, a
Buyer account can only make payments. This is tied in very
closely with the Google Adwords service - adverts selling items
can now display a small shopping cart icon - which indicates
that the advertiser accepts Google Checkout as a method of
payment.
The selling rate is also closely tied in with the Google AdWords
service. Other online payment services generally charge a set
percentage per transaction, whereas Google Checkout credits you
with a certain amount of "free transactions" when you purchase
Google AdWords (For every US $1 spent on AdWords, US $10 in
sales can be processed at no charge) - or a rate of 2% plus US
$0.20 if the Seller is not a Google Adwords subscriber. There
are no charges associated with Buyer Accounts.
Currently, Google Checkout only accepts Visa, MasterCard,
American Express, and Discover Credit Cards for inclusion on a
buyer's or seller's account. They also offer a special deal for
users of a Citicard credit card - US $5 (or 1000 ThankYousm
Points) for signing up. Google has announced its' intentions to
"to make the service available to merchants internationally" in
the near future. |
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